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Life of a Professional Geek

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Update on APC’s Geek Gear Story

Tony Sarno has posted an update on the Geek Gear Store live e-commerce experiment underway at APC.

On Issue 7 “Where is the word ‘Nerd’ in the branding?” … the nerd/geek four letter word divide is best characterised by the movie “Revenge of the Nerds“. ‘nuf said. In NZ, nerd might be an OK term, in Australia – you are going to get decked.

Posted on February 24, 2007Author adminCategories technology

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