Generation X, the generation I am a part of, grew up in a world of imminent nuclear disaster and high unemployment.
The jobs we wanted were filled with the vast hordes of babyboomers: still in the workforce, protected by strict employment laws.
Generation Y, the topic of many â€˜social networkingâ€™ [eyeballs, and therefore marketing-types] are entering a world were jobs are more plentiful; and will continue to choose their own jobs.
A downside is a tax burden they will have keeping the older generation
There are many social impacts with these changes.
One concern us Generation Xers have with online personas and profiles is the impact of potential negative pictures and posts being used by potential employers. In the future, the power will lie in the hands of the employees.
It has been an excellent week for the ABC. The Curtin “docu-drama” gave a portrait of a man of his time: Prime Minister John Curtin during the 1941 through 1942.
Last night, Jeff McMullan did a standard “journalistic show” wrapped as debate on new technologies, and the impact on community on “Difference of Opinion: Growing Up in the Digital Age“. Captured inthe freshness of the moment, this Podcast captured by Chris Saad of Particls. Discussion boards on the topic are interesting to read.
Another essence is that people’s online and digital life is real. It is a part of generation-y identity. The base-level morals and ethics still apply; and probably more so in a world that is flat and always on.
edit title for correctness and shortness. 9:30pm
Yes, I work for Microsoft. Let’s get that out of the way.Â The above link will find me, but please don’t send me OEM offers.
Every day I get spam’d to buy OEM Microsoft and Adobe products. For prices ranging from US$10 to US$175, and I can get Office or Adobe Creative Suite on some el-cheapo burnt CD from a fly-by night dodgy-brothers organisation based in a country that doesn’t exist in my school atlas. Thankfully, gmail and the corporate spam filters grab these bogusÂ OEM offers and push the bits into email limbo. As my dad said, anything too cheap is always too good to be true.
As an AustralianÂ University Student, would you buy Microsoft Office 2007 Ultimate for a year’s use at AU$25? Or the license for life for AU$75?
This is a brave effort by my current employer. Not just for the pricing and delivery method: butÂ more for the reaction of studentsÂ seeing OfficeÂ at price that has been polluting the email system for the last 2 years. Students, a majority being some of the first of the Generation-Yers, haveÂ pretty keen senses of what is legit and what is not.Â
Will emails flow through their human spam filters?